IKEA Brooklyn
I have been part of the Graphics and Communications team at IKEA Brooklyn. In this role, I’ve collaborated closely with the sales, customer service, and leadership teams to design, write copy for, print, and install large-scale wall and window graphics. These projects, aligned with IKEA’s global branding and visual identity, have included in-store communications, promotional materials for sales and events, and digital marketing assets displayed throughout the store and across New York City.
Sleep Essentials
In alignment with IKEA’s 2025 national “Complete Sleep” campaign, I designed and installed billboards and transit window graphics highlighting key elements of quality sleep—temperature, sound, air, light, comfort, and decluttering.
Swedish midsummer
Led IKEA’s Midsummer Sale campaign, coordinating cross-department communication and ensuring cohesive in-store visuals and messaging to drive sales.